
The call you miss dials your competitor next. Estric answers your phone and your messages, after hours, mid-job, mid-holiday. It books the appointment, texts the payment link, finds the product, and remembers the customer next time they call. Every conversation, booking, and lead in one place.
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Estric AI answers on phone calls, WhatsApp and web chat, and gives you a ready-made public page with online booking. Every channel lands in one shared inbox in the dashboard. Email is not an answering channel: Estric sends confirmations and booking links by email, but customer conversations happen on the phone, on WhatsApp and in web chat.
Estric AI helps businesses avoid losing customers due to missed calls, especially for owners who are busy or away. It offers an alternative to hiring a full-time receptionist or combining multiple separate tools.
Yes, you can upgrade, downgrade, or cancel your plan at any time from the billing page. Changes take effect at the start of your next billing period.
Card payments your AI collects, including pay-to-book deposits. It is available on Growth and above. Payments show as Paid, meaning the booking is confirmed, Awaiting payment, meaning the link is sent and the slot is held, or Expired, meaning the customer never paid and the held slot was released.
Businesses can start by pointing their existing business number and messaging channels to Estric AI, training the AI with their business information, and then letting it handle front desk operations.
What your AI knows, as question and answer pairs. More knowledge means fewer escalations. You can write answers yourself, or use Teach Estric in bulk to paste text or point at a web page and have Estric distil the facts for you to review. Questions the AI could not answer appear in a Waiting for your sign-off list, and nothing goes live without your approval.
You can fill out a contact form on their website for questions about plans, number porting, or multi-location setup. They aim to reply within one business day.
Yes, you can upgrade, downgrade, or cancel your plan at any time from the billing page. Changes will take effect at the start of your next billing period.
Estric AI picks up calls on the first ring and answers web chats in seconds, day or night.
Everything your AI quotes and books from. Each entry has a name, duration and price, plus aliases so the AI matches other names customers use, a More details field for preparation, aftercare and policies, a Require payment to book switch, and a team member count that sets how many bookings the AI can take in parallel.
A conversation is defined as one thread with one customer, whether a phone call or a message exchange, counted once per month regardless of the number of messages exchanged within it.
Everyone who has booked or contacted you, deduplicated automatically. You can search by name, email or phone, sort by any column, and open a customer to see their upcoming and past appointments.
A voice minute refers to the time Estric AI spends on live phone calls for your business. Chat conversations do not count towards voice minutes.
A live snapshot of today plus a setup checklist that ticks itself off as you complete each step. Every stat card links to the full page behind it, and the status pill at the bottom of the sidebar always shows whether your AI is live.
We are open 24 hours a day, Monday through Sunday. I can book an appointment for you next Tuesday, August 4th, at 10:00 am.
Your business profile and booking behaviour: the About the business description your AI leans on in every conversation, your public email, your logo and brand colour, your timezone, and whether bookings, pay-to-book and reminders are on.
Potential customers your AI captured, on a simple pipeline board. Each card carries their contact details, the channel they came from and the note the AI took, and you move it through New, Contacted, Won or Lost.
Testing credits are coming: a one-off allowance for calling and chatting to your own front desk from the dashboard, kept separate from the plan allowance you pay for, with test bookings kept out of your real inbox. Solo and Starter will start with 5 minutes of calls and 100 chats, Growth and Scale with 20 minutes. The amount is set by the plan you start on and granted once. It is not switched on yet.
An AI notetaker in early access that joins your meetings, records them, and writes summaries and action items. Paste a Zoom, Google Meet or Teams link, or connect Google Calendar or Microsoft 365 so it joins matching meetings on its own. It always appears as a named participant so attendees know the meeting is recorded.
No, you can point your existing business number to Estric AI. If you don't have one, Estric AI can provide a local number included in your plan.
Estric AI provides an AI front desk for service businesses. It functions as a team of AI teammates that handle customer interactions across various channels, including calls, messages, bookings, sales, and payments.
Yes. Sign up and skip payment to start a free 7-day trial with no card needed. It covers WhatsApp and web chat, capped at 50 AI messages in total and up to 10 per conversation, plus 10 minutes of phone answering if you connect a number you already own. An Estric-provided number and payment links unlock when you subscribe. There is one trial per customer.
An AI receptionist is connected to your business information (services, prices, calendar) and can book appointments, answer specific questions, and provide confirmations during the call. A human answering service typically takes messages and requires you to follow up.
The Scale plan supports up to 10 locations, each with its own phone and WhatsApp numbers, hours, timezone, services, and staff, all managed from one dashboard and bill. For more than 10 locations, an Enterprise plan is needed.
Your AI phone line: the number, routing, health and voice style. You can get a new Estric number, or keep your existing one with call forwarding, decide whether the AI answers every call or only the ones you miss, set desk hours, pick the language and voice, and repair the line in one press from the status card if it breaks.
Set Monday to Friday, Saturday and Sunday, untick a day to mark it closed, and add public holidays and one-off closed dates. Hours drive booking availability and how the AI answers questions about being open. They are your opening hours, not the AI's: the AI answers around the clock unless you limit it under Voice, Routing, Advanced.
Yes, Estric AI can manage up to 10 locations under one account with the Scale plan, each with its own hours, staff, services, and phone numbers. For more than 10 locations, an Enterprise plan is available.
The Estric AI team includes an AI Receptionist, AI Scheduler, AI Salesperson (coming soon), AI Cashier, AI Account Manager, and AI Analyst.
Open the WhatsApp page in the dashboard, then on your phone open WhatsApp, go to Settings, then Linked devices, tap Link a device, and scan the QR code shown. Wait for the status to read Connected.
The Starter plan, at $99/month, offers approximately 100 calls (300 minutes) and 500 chats per month across WhatsApp and web, lead capture, CRM sync, and signed webhooks. Shop sync and AI automation are coming soon.