Missed call calculator
How much are missed calls costing you?
Your call volume, your job value, your missed-call rate. Two minutes with the sliders and you have a monthly number. No email, no signup, and the result is in your URL to share.
Your numbers
Every figure below is yours to set. We do not assume an industry average.
Everything that rings: new customers, rebookings, questions.
Callers do not check your hours first, but start with trading days.
Check your phone log for last week. Count rang-out and voicemail.
One booking, in dollars. A cut, a callout, an appointment.
Of the calls you do answer, how many end in a booking?
What missed calls cost you
- Missed calls a month
- 94
- Bookings lost a month
- 47
- Revenue lost a month
- $3,741
- Over a year
- $44,893
Compare that to
Estric Growth: $249/month + GST
Covers roughly 335 answered calls a month, sized to your 312 monthly calls, with WhatsApp and web chat included. That is 7% of what missed calls cost you on your own numbers.
How the maths works
Missed calls a month = calls per day x days open x 4.33 weeks x your missed-call share. Bookings lost applies your own booking rate to those missed calls, and revenue lost multiplies by your average job value. If you only trust one input, make it the missed-call share: your phone log from last week gives you the real figure in a minute.
Common questions
How is the missed-call cost calculated?
Missed calls per month = calls per day x days open x 4.33 weeks x the share of calls you miss. Bookings lost = missed calls x the rate at which your answered callers book. Revenue lost = bookings lost x your average job value. Every input is yours; we do not bake in an industry average.
What share of calls do small businesses actually miss?
It varies too much to give you one honest number, which is why the calculator makes you set it yourself. The reliable way to find yours: open your phone log for last week and count calls that rang out or hit voicemail, then divide by total calls.
Do missed callers really go somewhere else?
Most callers who cannot reach you will not leave a voicemail; they call the next result on Google. That is the difference between a missed call and a lost booking: if they would have booked with you, they likely booked with someone.
What does Estric do about it?
Estric answers your phone, WhatsApp, and website chat 24/7, books the appointment on your live calendar during the conversation, and sends an SMS confirmation. Plans start at $39/month plus GST and there is a free 7-day trial with no card.
Stop losing the bookings you already earned
Estric answers every call, books the appointment, and texts the confirmation, 24/7. Hear it yourself before you trust it with your customers.